You’re looking for someone to help you take your shiny new thing and tell the world to make a bunch of bucks. Right?
Maybe you’ve tried to write about your shiny new thing a few times and deleted the doc. Maybe you had someone on your product team try (perhaps even the words-smith of your family?), but it still didn’t sound right.
If we’re being real, the problem may even be bigger than that.
Does your brand’s voice sound different across all active marketing channels (emails, social, and ads)?
Do you feel pressure from investors to shine on social media?
Do you see your earnest marketing team struggling to engage with your audience?
With a clear and creative content strategy, I can help you explain your shiny new thing, build a memorable brand, and find your audience.
“She’s got brains and a voice.”
-Rodale’s organic life | ROdale
Here’s the thing…
You started your business to solve a problem, one you likely had yourself. Maybe you couldn’t find a natural deodorant that actually worked, so you made one. Perhaps you were fed up with researching the perfect acupuncturist, so you built an app. You’re tenacious, passionate, and smart. You’re a purpose-driven CEO.
Sound familiar?
You work your ASS off because you care about your customers, your product, and the team you’re building.
01. learning
Your recent search history includes terms like “how to scale a start-up” and “how to create an editorial calendar.”
02. Building
You’re ready to hire growth marketing experts and build a dream team but don’t know where to start or who to look for.
03. FOcusing
All your headspace is occupied. You need to delegate tasks to reliable consultants so you can focus on being a CEO.
I want to help your business grow like wildflowers using creative copywriting. Book a free consultation call today.
TESTIMONIAL
“Larell was a pleasure to work with! She was very clear and organized with her communication and delivered the content on time. The blog post she wrote for us was of high quality. It was engaging, informative and included thorough research and quotes from reliable sources. I was very happy with her work and will be hiring her again."
— Dominique Caron, Founder/Owner of Apoterra Skincare
Services
Content consulting
Stop spending money on marketing that doesn’t convert. Let’s take a look at your branding and marketing strategy. Together we will align your content to support your business goals.
Email marketing
Nothing is more powerful than a nurtured email list who love to hear from you AND can’t wait to become new and repeat customers. Let’s get creative and consistent with your newsletter and email strategy.
Copywriting
Your website is your business’s passive saleswoman. She greets your potential customers with a beautiful design and then, through branded copy, informs them about your product or service.
Targed articles
Smart, informative articles not only position your brand as a thought-leader, they boost your visibility with SEO best-practices. Most importantly, good content builds community.
TESTIMONIAL
“Larell Scardelli is one special writer. She is your sister, your best friend, your niece, or your daughter, who cracks you up with her wit and infinite wisdom. I have been an expert source for almost 20 years and always look forward to working with her. As a journalist, she is a pleasure. She gives her sources ample time to respond to questions and follows up with intelligent clarification about difficult subjects that readers want to understand. Larell is one of a kind!"
— Dr. Elizabeth Trattner, MD
A Little About Lalalarell
There’s nothing more exciting to Larell than seeing badass start-ups in the wellness world create diverse communities all in the name of solving a common pain point. Okay, well, maybe taking a yoga class or making homemade coconut curry is a little more exciting.
After earning her BA in Creative writing from Susquehanna University, she attended Columbia University’s Summer Publishing Course. This led her to work on the editorial teams of several regional and national magazines—notably, First For Women and Rodale.
During her time as a fact-checker, researcher, assistant, reporter, writer, and everything else that goes along with building a beautiful brand, she discovered her knack for profitable strategizing. Since then, she’s helped many digital start-ups, corporate and independent, grow with her unique concept of content marketing.
Larell’s focus on the wellness industry came from a pain point of her own: adult-onset acne. Instead of taking the Western route, she used diet, supplements, and energy medicine to heal her skin condition. This experience led her to write popular digital articles for outlets such as Women’s Health, Healthline, and Prevention. Larell is a RYT-200, Usui Reiki master, and energy medicine practitioner. You can find her singing with her rainbow parakeet or taking long nature walks.